Key takeaways
- Seasonal produce ripens naturally before harvest, delivering better flavour and more nutrients than produce picked early for long-distance shipping.
- Water-soluble vitamins like vitamin C and folate can degrade by up to 50% during transit and cold storage.
- Local, in-season produce costs less when supply is at its peak. Canadian field strawberries in June are a fraction of the price of December imports.
- Choosing local and in-season reduces food miles and the carbon emissions tied to refrigerated long-haul transport.
Imagine what it’s like to eat a tomato in January. It’s often pale, watery, almost flavourless. Now picture sinking your teeth into a bright red tomato in late August, harvested from a farm just outside your city. It’s the same vegetable, but a completely different culinary experience.
The gap between these two tomatoes comes down to food miles (how far your produce travels from farm to store) and seasonality. The average piece of produce travels 2,400 kilometres to reach a Canadian grocery store, which means it must be harvested weeks before it’s fully ripe to survive the journey. Choosing local, in-season produce closes this gap, providing your taste buds with the freshest, most delicious flavour available.
Learn more about seasonal eating in this quick guide. We’ll cover the real benefits of seasonal eating, what’s in season across Canada, and four practical ways to get started.
What is seasonal eating?
Seasonal eating (sometimes known as a “seasonal diet”) means purchasing and consuming ingredients at or near their natural harvest time. These ingredients are often sourced locally, at peak abundance and quality, rather than those harvested early and shipped thousands of kilometres.
The benefits of eating seasonally
The benefits of seasonal eating show up in how your food tastes, how much it costs, and how it affects the planet.
Better taste and nutrition
When farmers let produce ripen naturally before harvesting, it develops higher concentrations of vitamins, minerals, and antioxidants, along with the vibrant colour and flavour that come with full maturity.
Some growers harvest under-ripe produce prematurely so it can withstand the long shipping distance to the grocery store, but this often comes at the expense of the natural development of its sugars and nutrients. The result is often mealy, watery, and bland produce. Water-soluble vitamins (particularly vitamin C and folate) begin to degrade after harvest due to exposure to temperature fluctuations, light, and oxygen during shipping. For example, short supply chains minimize post-harvest nutrient loss and freshness degradation in produce. Buying local and in-season shrinks that storage window considerably, and you get tastier, more nutrient-rich produce.
Better for the environment
The global food transport system produces approximately 3 billion tonnes of CO2 equivalent emissions annually, accounting for nearly one-fifth of total food system emissions. Fresh produce is one of the heavier contributors because of refrigeration requirements. Choosing in-season, locally grown produce significantly reduces transit miles and associated carbon emissions.
Fresh Prep is a B Corp-certified Canadian meal kit service that sources local ingredients as much as possible to help reduce the environmental impact of long food miles.
Easier on your wallet
It’s the universal dynamics of supply and demand. When local supply peaks, prices drop. Canadian field strawberries in June cost considerably less than imported ones in December. Seasonal abundance also reduces cold-storage and transport costs for suppliers, and you benefit from these savings at the grocery store. Planning your meals around local and in-season produce is one of the easiest ways to get better food for less money.
How to eat seasonally in Canada
Getting started with seasonal eating doesn’t require overhauling how you shop. These four approaches make it easy:
- Visit local farmers’ markets. Everything at a regional farmers’ market reflects what’s growing in your area that month. Vendors sell only what’s been harvested locally, and every dollar spent goes directly to nearby Canadian farmers rather than to a distribution chain.
- Take cues from seasonal restaurants. Chefs who work with local farms redesign their menus around what’s available right now. A neighbourhood restaurant featuring butternut squash in autumn is a reliable sign it’s worth cooking at home.
- Check produce origin labels. Look for “BuyBC,” “Product of Ontario,” or “Product of Canada” logos to identify locally grown items. Specific produce like Ontario peaches (available August through September) or BC blueberries (July through August) will often carry regional branding during peak season.
- Consider joining a CSA program. Community-supported agriculture (CSA) programs let households buy a recurring share of a nearby farm’s weekly harvest. Depending on the season, a box might arrive with fiddleheads in May, sweet corn in August, or Delicata squash in October, all things you might not have picked up otherwise.
You can also get in-season culinary inspiration by checking out the weekly meal-kit menu at Fresh Prep. The Fresh Prep chefs plan meal kits around what’s in season near you. Adding these menus to your weekly meal plan is a delicious way to support your seasonal eating goals.
What’s in season in Canada?
Canada’s vast geography means harvest timelines vary by province, but the seasons follow a recognizable rhythm. Here’s what’s worth looking for in BC, Ontario, and Alberta year-round.
| Season | Key fruits | Key vegetables | Seasonal Recipe |
|---|---|---|---|
| Spring | Rhubarb, greenhouse strawberries | Asparagus, fiddleheads, peas, spinach, radishes | Mediterranean Tuna Orzo Salad with asparagus |
| Summer | Blueberries, peaches, cherries, raspberries, plums | Sweet corn, tomatoes, bell peppers, zucchini, cucumbers | Lime Juice Marinated Shrimp |
| Fall | Apples, pears, grapes, cranberries | Butternut squash, beets, carrots, parsnips, Brussels sprouts | Butternut Squash Mac & Cheese |
| Winter | Storage apples, storage pears | Greenhouse kale, cabbage, leeks, turnips, rutabagas, potatoes | Squash and Chickpea Curry |
Spring
Spring in Canada brings a welcome arrival of fresh green crops after a long winter. Key items include crisp asparagus, tart rhubarb, and wild fiddleheads. Early spinach, sweet peas, and radishes follow quickly, growing fast in the moist spring soil. These in-season vegetables are high in water-soluble nutrients right when local fields are just beginning to produce. Fresh spring salad recipes are a great way to use them at peak freshness.
Try it now: Mediterranean Tuna Orzo Salad with asparagus, a bright spring recipe that puts in-season asparagus to work.
Summer
Summer is the peak of Canadian agricultural abundance. Fields deliver tomatoes, sweet corn, bell peppers, zucchini, and stone fruits like peaches and plums. Local berries take centre stage too. Strawberries, raspberries, and highbush blueberries are all at their best. British Columbia is one of the largest highbush blueberry-growing regions in the world, with local growers producing upwards of 77 million kilograms annually.
Try it now: Lime Juice Marinated Shrimp, a fresh summer recipe featuring in-season sweet corn and tomatoes.
Fall
Fall is the season for hearty, nutrient-dense storage crops. Autumn fields offer a wide range of winter squashes (butternut, acorn, and kabocha) alongside crisp apples, sweet pears, and root vegetables such as beets, parsnips, and carrots. Root vegetables develop a natural sweetness after the first frost, peaking around October. Tart cranberries also arrive in time for Thanksgiving.
Try it now: Butternut Squash Mac & Cheese, a comforting fall dinner made with in-season butternut squash.
Winter
Canada’s winter table relies on long-lasting storage crops and greenhouse produce. Common options include cabbage, Brussels sprouts, carrots, potatoes, and winter squash. Canadian greenhouse operations support year-round availability of fresh tomatoes, cucumbers, peppers, and leafy greens like kale. Ontario alone accounts for roughly 72% of Canada’s greenhouse vegetable output (followed by BC and Quebec), making fresh greens a good option for flavourful produce throughout the winter. The Ontario winter produce guide covers what you can expect and how to cook with greenhouse produce.
Try it now: Squash and Chickpea Curry, a warming one-pot meal built around in-season winter squash and kale.
How to preserve seasonal produce year-round
Preserving seasonal crops at peak ripeness is a practical, budget-friendly way to enjoy summer flavours through the long Canadian winter. Nearly half the country’s food supply is lost or discarded annually, but seasonal food preservation is one way to reduce food waste.
You can preserve fresh, in-season produce by:
- Freezing: Briefly blanch vegetables in boiling water to halt the enzyme activity that degrades flavour and colour, so you can store them in airtight bags for months.
- Pickling and fermenting: Submerge vegetables in a vinegar brine, or ferment them with natural bacteria. This lowers the food’s pH and prevents spoilage while adding a sharp, tangy flavour.
- Cold storage: Crops like carrots, beets, winter squash, and potatoes will keep fresh for several months in a cool, dark, and slightly humid spot, such as a basement or dark pantry.
How Fresh Prep makes seasonal eating simple
The idea of eating seasonally doesn’t have to feel complicated. Knowing what’s in season near you, finding local produce sources, and managing portions can help reduce food waste and give your wallet a break.
As a B Corp-certified Canadian meal kit service, Fresh Prep’s menus focus on as much in-season produce as possible. The team sources fresh produce from local farmers and regional distributors across BC, Alberta, Ontario, and Quebec, designing weekly rotating menus around what’s actually in season.
Becky Brauer, Co-Founder & Co-CEO at Fresh Prep, on how that sourcing shows up on the plate:
“Whenever possible, we prioritize seasonal produce and work closely with trusted suppliers to source ingredients at their best. Fresher ingredients simply taste better. They have brighter flavour, better texture, and require less intervention in the kitchen. That’s something customers notice from the very first bite.”
Here’s what to expect from ready-to-cook meal kits from Fresh Prep:
- Ingredients arrive at your door in a reusable cooler bag, pre-portioned. Most meals are ready to eat in under 30 minutes.
- Shorter sourcing distances mean more flavour and nutrient density for your family.
- The reusable Zero Waste Kit removes single-use plastics from the equation, further reducing your environmental impact.
Sourcing is only half of it. The recipes change as the growing season does.
“We make thoughtful seasonal updates to our menus so recipes feel appropriate for the time of year, helping us deliver meals that are both delicious and rooted in what’s at its best,” says Becky Brauer.
Learn how Fresh Prep compares to other meal kit options on sustainability and local sourcing.
Joining Fresh Prep is easy and flexible to your schedule and culinary cravings. Each week, browse our rotating, seasonal menus and choose the flavours and dishes you want, in the portions you need. Your meal kits will be prepared locally and delivered to your door.
Try Fresh Prep and get 50% off everything on your first order with code BLOG50 at checkout..
Frequently asked questions
What is an example of seasonal eating?
Seasonal eating means choosing your produce based on what’s currently available from local farms. Buying Ontario field strawberries in June rather than imported ones in December is a simple example. Eating asparagus in May, peaches in August, or butternut squash in October are all choices that align your diet with what’s naturally being harvested nearby.
How do you eat seasonally in Canada?
Start by visiting a local farmers’ market, where you’ll find only locally grown and harvested produce. In grocery stores, check produce labels for designations such as “BuyBC” or “Product of Canada.” Fresh Prep creates meal kits around what’s in season near you. Adding these menus to your weekly meal plan is a delicious way to support your seasonal eating goals.
What are the benefits of eating seasonal foods?
In-season produce tastes better, retains more nutrients, and costs less because local supply is at its peak. It also carries a lower environmental footprint, since food grown nearby requires far less transportation and refrigeration.
Why is eating seasonal food good for the planet?
Long-distance food transport (food miles) accounts for nearly one-fifth of total food system emissions, with refrigerated fresh produce among the heavier contributors. Choosing local, in-season food cuts transport miles directly and supports Canadian farmers who often use lower-impact practices.
